Peptide of the Week: Our Story – How This Podcast & Company Started Peptide of the Week https://peptideoftheweekpod.com/episodes/peptide-of-the-week-our-story-how-this-podcast-company-started/transcript We are not doctors. The content on this site is for educational and informational purposes only and is not intended to diagnose, treat, cure, or prevent any disease. Any compounds discussed may be intended for research purposes only. Use at your own risk. Amounts, timing and cycle lengths below are reported as the named speaker described them. Nothing here is a protocol to follow. --- 0:01 Speaker 0: Ultra running shoes are all about space. 0:04 Speaker 0: The space to go further, to feel better, 0:07 Speaker 0: to do something you never thought possible. 0:09 Speaker 0: And this space starts with ultra fit. Unlike traditional running shoes, ultra Fit gives toes more room to move naturally, 0:17 Speaker 0: so every step is strong, balanced, 0:19 Speaker 0: and comfortable. Whatever you're lacing up for, stay out there with Ultra. Shop now at ultrarunning.com. 0:26 Speaker 0: That's altrarunning.com. 0:31 Speaker 1: Late night bites with friends, 0:33 Speaker 1: already hard to beat. That 1st too hot bite of fries you couldn't wait for, followed by ice cold Pepsi. 0:41 Speaker 1: Now that hits different. Suddenly, 0:43 Speaker 1: the energy kicks back in, the night goes longer, and the laughs don't stop because Pepsi brings out more flavor, more fun, and more of the moment. Food deserves Pepsi. Grab a Pepsi 0 Sugar today. 1:05 Speaker 0: Welcome back to the Peptide of the Week podcast. I'm your host JD Denham 1:11 Speaker 0: sitting right next to me with a little bit of a different, different flare on the podcast today is my cohost and buddy, Mr. William T. We're 1:20 Speaker 0: here on the same side of the table. That the same side? Yeah, we're on the same side. And we have our, TV right here. The camera's right here. Just so you guys get a little visual of how all this stuff works because we didn't tell we started doing this. We can see ourselves here. It's hard not to look at ourselves, but we're supposed to look there. Now you get a little bit of our world. It's not, it wasn't intentional. So we're going to tell you a little bit about our world. That is the point of this podcast. We have a lot of people ask us about 1:46 Speaker 0: kind of how things started a little bit, like when, you know, your face is out on the internet a lot and people listen to podcasts, 1:52 Speaker 0: we get intrigued and they like to know kind of what's behind the curtains and kind of how probably this podcast led to this podcast because it was just by accident to a degree. It was not 2:03 Speaker 0: premeditated or planned. It was definitely, 2:06 Speaker 0: we kind of stumbled onto something awesome. And so we wanted to tell you a little bit about ourselves, 2:11 Speaker 0: our friendship, 2:12 Speaker 0: which led to some different companies that are doing pretty well and, just some cool stuff. So that's what we are doing today. Now you will be listening to this when I am probably on an airplane back from Prague. 2:27 Speaker 0: Will will be in Italy, hopefully doing And 2:33 Speaker 0: crystal blue watery and some- No sharks in that water also. 2:37 Speaker 0: Let's hope not. I ain't going into it anyway, 2:40 Speaker 0: but he will be hopefully refreshed. 2:43 Speaker 0: But we wanted to record this before we left so that he has some fresh time to kind of spend with his hopefully new 2:50 Speaker 2: fiance. 2:52 Speaker 0: Cause we're still going to have to do a couple of Q and A's when you're there. We're there. And, 2:57 Speaker 0: so we're going to do our best to give you some good stuff, but we, and we wanted to start off and just tell a little bit about 3:01 Speaker 0: us, how this happened, because it's a pretty darn cool story and a lot of people ask. So it's a little going to be different. We're not going to break down any compounds 3:10 Speaker 2: or talk about anything in particular except for how this podcast happened. Yeah, no doubt. And if I ever like roll, if I, it looks like I'm rolling my eyes 3:19 Speaker 2: at something he said, what am I, you just look at I'm 3:22 Speaker 2: not. I just had this tendency to like, think like this then while he's talking, makes 3:28 Speaker 2: it look like I'm rolling my eyes out too. So If you're new to the podcast, 3:33 Speaker 0: Will doesn't like being on camera. Doesn't doesn't like it. He's just not his thing. He is very good at running our companies and the back end and like making this podcast room look amazing. 3:43 Speaker 0: We were joking yesterday because we had a company meeting and we were laughing about how 3:47 Speaker 0: something in particular, 3:49 Speaker 0: somebody got a 3:50 Speaker 0: raise in like a promotion. 3:53 Speaker 0: And I was just talking to Will about how amazing the warehouse looks and how awesome it looks. And he said, if JD was running it and that was up to him, it would be in a cardboard box. Would all consider you guys would all be sitting on the ground. And yes, 4:07 Speaker 2: but it's true. And then they make fun of me because I made a, I made a blueprint of 4:12 Speaker 2: how we're gonna We're moving the people people around and then build some walls. But I like to plan stuff out. And so this this room, like, had no idea what the hell I was doing on the podcast. I did a lot of research and 4:24 Speaker 2: a lot of AI help to research and figured out, like, degrees of camera angles and where they ought to be 4:32 Speaker 2: if people are sitting across from each other and schematically did it. And then I'm pretty handy. Like, I can build most everything. 4:39 Speaker 2: So I was like, 4:40 Speaker 2: yep, we could drill into this ceiling, etcetera. 4:45 Speaker 2: And then it went from there. I had Brandy help me a lot. The also the funny thing is this entire time of designing this entire room, 4:52 Speaker 2: I because I don't ever watch podcasts and I don't I don't I'm not media. Not on social media. I didn't know. I figured that we would be sitting next to each other. And so the whole thing is designed for us to sit over there next to each other. 5:06 Speaker 2: Then once it's all designed, everybody's like, alright, cool. And we sit across like, well, that like totally ruins 5:11 Speaker 2: the entire 5:12 Speaker 0: design of everything. I had planned. He was looking at tables because he was, he was like researching like podcasts and tables. So the difference in our personality is pretty funny. If you haven't picked up by now, if you're new here, you'll get it. So I don't really give a shit. That table looks good. Okay, cool. That works. And that's just my personality. Let's sit down and talk where Will likes it. 5:34 Speaker 0: He 5:35 Speaker 0: likes it. He wants to research it and he needs to look right and he needs to feel right. And that's why we're so radically different. That's why it's like 5:43 Speaker 0: attract, so to speak, but you know what I mean? Like, that's why we're very different and we do very different things in the business and they work well. And then we sit down on a podcast 5:52 Speaker 0: and we bring a different spin, I think. Yeah. Yeah. You're the smart 1. I'm the just face 5:57 Speaker 0: 1, like where I'm on the face. I'm so used to cameras where- Can I tell a story about when we went to Vegas? And he said that, can I say that? Yeah, go ahead. Yeah. So I always say to Will because we have so much going on. I call it getting current because we run multiple businesses and it's chaos and we have multiple employees and whatnot. 6:13 Speaker 0: So I say, let's get current, bro. Let's fly up to Vegas. So there's no distractions and let's sit down and talk about the businesses and like where we want to go, make sure we stay on the same 6:23 Speaker 0: course and just all this stuff. So we fly out to Vegas and, 6:28 Speaker 0: we sit down for breakfast and we just start chatting. 6:31 Speaker 0: And instead of getting right into the jugular, I was really curious because now we're employed to the degree where we don't have to both work 18 hour days and like 7 days a week and like all these different jobs. 6:42 Speaker 0: And we are employed to the degree where we can start to 6:45 Speaker 0: do what we would do best. And so I said, well, you know, what exactly do you love? Like if you can choose what you do each day, what would you love to do? And you were saying, 6:55 Speaker 0: you know, get the supplements, like do the research on the supplements and- 6:59 Speaker 2: Yeah, science. Like building like operational, 7:03 Speaker 0: you know, operational 7:05 Speaker 0: flows. 7:06 Speaker 0: The 1st thing was to get like, do the more research, have time for research because you've done that forever and you haven't had a lot of time with that. And then 7:14 Speaker 0: about 60% of the time, then you get like your brain hurts. So you would like to put that on hold for a 2nd and then like make 7:20 Speaker 0: the warehouse flow really well, which that's why it does. He 7:25 Speaker 0: constantly betters it over and over. I'll see him at 11:00 at night with the video cameras and Will's in 1 of his zones. 7:32 Speaker 0: You know what mean? And like, that's why, but so then until he answered that question, then I said, what was the 2nd thing? I don't remember what you said. 7:39 Speaker 0: Well, you basically, you said, what's your least favorite? Yeah. So then you, then I said, well, what's your least favorite? And like, without hesitation, he said Podcast. And I was like, woah, I knew, you know, because he doesn't like to be on camera or it's not his thing, but I wasn't expecting it to be. You kinda like step back a little bit from the- No, no, I absolutely did. So like, I don't here's the thing is that I'm so busy that, 8:02 Speaker 2: being doing recording the podcast is such yes. It is a it's a time consumer Yeah. When I have so many things, which is why we can never do this in the afternoon because I will not be able to focus on this podcast because I'll just be thinking about all the shit that I need to be doing and it's past time is passing me by and then it won't be good. So we gotta do this 1st before 8:24 Speaker 0: I get into the mix. But mostly I don't dislike this. What I dislike is that it It came out quickly, so I was like, woah. But, like, you don't dislike it. It's No. I don't like It just takes a lot of time. Because you run the back end of the business. Yeah. There's just a lot of Shit. Yeah. Yes. Time consuming I just sit on my camera and, like, post shit, like, do videos and, like, I got a videographer and, like, we go to the gym and lift the shit. And I was, like Yeah. Pulling everything. The computers and shit. But I don't even but and that's okay, though. The funny thing is, like, I like that. I would rather do that. Yeah. Because so then so then he said that, and and he goes, well, what's your favorite thing I said? Podcast. 8:59 Speaker 0: I like, because I have another podcast and I love, I love sitting down and 9:03 Speaker 0: talking to 1 of my good friends like we've done forever, you know? And, also sitting down with guests 9:08 Speaker 0: because like everybody has a story and everybody, like I love sitting down with people that are a hell of a lot more intelligent than me and picking their brains about supplements, 9:18 Speaker 0: diet, nutrition, gut health. Gosh, I could do it forever. It's so interesting to sit in. I mean, what a freaking blessing. We have a podcast that just 9:28 Speaker 0: we happened. We didn't plan it. That's doing extremely well. And now we get to sit down with really big names, 9:35 Speaker 0: that are in super intelligent, like learn from them. Yeah, that's 9:41 Speaker 2: great. This is great. We met some really, 9:43 Speaker 2: some really cool people, some and helpful. Like, 9:46 Speaker 2: I've always lived a life going, being a little bit stubborn and not wanting to ask for help with anything, you know, like most of us. Right? But, 9:55 Speaker 2: and always been like, no, if I'm going make it, I'm going to make it on my own, on my own merit and everything. And that's, that is a complete lie because 10:03 Speaker 2: even if you think you make anything on your own merit, like you have so many damn people help you along the way. But 10:10 Speaker 2: the connections that we have made 10:12 Speaker 0: has been incredibly helpful over and and over. That's what's made most things. It's been cool because some of the people we used to like talk about and like, you know, listen to some of the stuff they put out, we have sat down with them now and interviewed them and it's just, man, what a blessing. You don't even see you kind of cross that line. Just kind of happens. Yeah. Because we were, as we were putting the companies together, we were just running at Mach 90, 10:34 Speaker 0: trying to catch up with everything that was kind of happening because all this rad stuff was flowing. So we were running so fast. I don't even think we were able to even catch up and be like, this is freaking awesome. Yeah. Never. But, 10:46 Speaker 0: but let's start, let's talk a little bit about kind of the beginning of how it kind of started, because it kind of started 10:52 Speaker 0: on a bad note. 10:54 Speaker 0: If, you know, if you've been following the podcast or at least mind, you'll know some of the story of my personal story, which I'm pretty open about my life. Am very vulnerable 11:03 Speaker 0: to the world and, you know, some people like that, some people don't, but it's mine, so whatever. But when I married my bride, which I didn't want to get married, I got, we got both sober. 11:13 Speaker 0: So we were both sober guys. 11:15 Speaker 0: I had a give or take about a year or so sober. So life was going well. I 11:22 Speaker 0: meet my bride. I'd come out of a horrible, horrible divorce. 11:26 Speaker 0: And I did not believe in marriage 100. 11:29 Speaker 0: I didn't want to ever get married again. My daughter was 11:32 Speaker 0: getting older and I just was done with marriage and kids. 11:36 Speaker 0: So when I met my, my, the woman who, which would be my bride, I let her know we're not, I'm not getting married. 11:42 Speaker 0: So sign right here and let's notarize it. And we hold on to that forever, but I'll date you forever because I would, you know, But anyways, my wife is a blessing. She's a gem. She is just the kindest human ever. And she was patient. She waited. And finally we got married. 11:58 Speaker 0: However, 11:59 Speaker 0: however, left turn, she relapsed 6 months after we got married. And, we went through a really, really rough time now. 12:07 Speaker 0: Long story short, due to a good friend who was also an Alcoholics Anonymous spared me from, 12:13 Speaker 0: making a very bad decision when I was angry at my wife and almost cheating on her. I got a call, was about to cheat on my wife 1 night because I was angry and I was thinking of myself and poor me and F my wife. She can't believe she did this to me. And I was gonna Ronde would do this gal. And I got a call from Guy NAA and Alcoholics Anonymous. 12:31 Speaker 0: And I told him what I was gonna do and he said, 12:35 Speaker 0: there's a pause. He said, yeah, JD, you could do that. He said, or, you know, what you could do is, you could be the man I've watched you grow into, which is a man of integrity and a man of character. 12:46 Speaker 0: And he said, You can be, the rock for your bride to lean on in her weakest hour. 12:51 Speaker 0: And man, I was smacked in the face by that because all my other friends were like, F her. And like, I was starting to like listen to them. 12:59 Speaker 0: And I was like, wow, just dumbfounded by that. Cause it's such an obvious, like it's my wife, you know, she needed me regardless of the point. Like he goes, let me ask you a question, JD, have you, when you were drinking and doing drugs, did you, 13:12 Speaker 0: did you ever, bring drugs into anybody's house when they asked you not to? I'm like, Oh man. So did you ever, you know, you're, you're mad cause she was lying and hiding drugs in the house. He's like, let me ask you a question. Did you ever 13:23 Speaker 0: lie and hide drugs in the house of anybody that let you stay in the house? I get it. Yeah. I'm gonna not keep 13:30 Speaker 0: your word. Yeah. So that is why, 13:34 Speaker 0: I love Alcoholics Anonymous and just people of integrity, people like Will and I, 13:39 Speaker 0: have to 13:40 Speaker 0: live with integrity because if we don't, we relapse or like, that's what we've seen in numerous, numerous people. So we're not so integral because we're so integral. We're so integral because we will probably relapse if we're not, you know? And so here's the story where I met Will and, that relapse of my wife. Now from that time on, I was supporting my bride and, you know, she was in rehab. She did a 90 day stint. Then when she got out, she was on fire and she was a totally different person. They got her off all the medications that the last rehab had put her on and she was totally sober. 14:15 Speaker 0: Our relationship is amazing now, but I started, she started going to a Monday night meeting, was a secretary and running that meeting. So to support her, I started going to that meeting 14:25 Speaker 0: and, fell in love with it to this day. It's probably 1 of my favorite meetings, just rad people, 14:30 Speaker 0: just basically, 14:31 Speaker 0: you know, a lot of my good friends 14:34 Speaker 0: came from that meeting that I met and that's where I met Will at that meeting. If my wife did not relapse and have that, 14:41 Speaker 0: that time where we went through a rough patch, 14:44 Speaker 0: I might not have pro I probably wouldn't even have met you. It was a different, it just put us onto that trajectory. And like, it's funny if like you're going through some shit, 14:52 Speaker 2: you know, and you believe in God or higher power, like let it kind of unfold. Cause a lot of times those hard times lead to something rad. Yeah. When 1 door closes, another 1 opens. Yeah. And, but it was a little slightly different. So like, I think I met you. Yes, it was because of that meeting, but that's where you had met my sponsor, my sponsor and I too. So 15:12 Speaker 2: I had just, I had been to, I don't know, 10 different rehabs, 15:17 Speaker 2: and then came to California. So let's try again. Right? And 15:22 Speaker 2: I was just getting out of 15:25 Speaker 2: of 15:25 Speaker 2: Well, I got out of I was was sober for maybe like 8 months or so. Had a sponsor, was doing doing things okay. 15:33 Speaker 2: Made a bad decision to, like, move away, move out of sober living in life 45 minutes away, you know, with traffic. 15:40 Speaker 2: He's like, you might as well be 4 hours away. And of course, I don't listen, 15:45 Speaker 2: but I've gotten better since. So anyway, 1 month goes by, I start drinking and then I say and opiates are usually my thing. Like, it would always devolve. It would start with drinking and then go to opiates and then heroin 15:57 Speaker 2: for, you know, in my neck all day, every day. And it did that for like 10 years. 16:03 Speaker 2: And 16:04 Speaker 2: but 1 day I had a new I I had things started coming back. I was making some money. 16:09 Speaker 2: I was training people. I had a brand new truck. I had my dog that I loved in my back of my truck, but I went to go buy some some opiates and dude jumps in the car. He's like, here, do you want some of the raw materials? And as I should have known that it was fentanyl, 16:23 Speaker 2: but I'm a big dude and I've been doing drugs for a long time and I'm invincible. 16:29 Speaker 2: Don't you know? So I took like 0.5 of a hit of fentanyl smoke, 16:34 Speaker 2: not injecting or anything like that. Next thing I know, I literally, literally so I did took that hit. 16:40 Speaker 2: Next thing I wake up, my eyes open and I'm on the pavement. 16:45 Speaker 2: My truck is in 0.5 in a wall. Right? Is a 16:49 Speaker 2: head on and I'm surrounded by ambulance and police. Said, Hey, wake up. You just, you just had an overdose. And 16:58 Speaker 2: so I, I, it like basically I pushed too bad. I have a push to start if I didn't actually good thing. Have a push to start. Cause if I had that keys, I wouldn't have made it in there and I would've just, the car would've been stopped and I would've slowly fell out and just died with my dog eating me in a week. Right? But luckily I could start the truck and I guess I was conscious, but I don't remember it. Yeah. U-turned and then really fell out and flipped the gas. What? Bam. So, 17:22 Speaker 2: I went to jail for a week and 17:25 Speaker 2: that sucked and as it should suck, like it's terrible. But 17:30 Speaker 2: it 17:31 Speaker 2: made me not want to do it again. But also it's like that event, I had been, I had been very unhappy with myself for quite 17:38 Speaker 2: a number of years before that. Right? So like that, that event was not like, oh shoot. I mean, alcoholic, I should stop. That was the final culmination of things. So anyway, 17:47 Speaker 2: I I got 17:48 Speaker 2: out of jail, called the sponsor, was going to 2 meetings a day. And then he said, Hey, me and me and my new sponsor, 17:55 Speaker 2: just, we want to start this little group at his house. Yeah. 17:58 Speaker 2: Whereas just kind of a sponsorship line group, and we just talk about the books and talk about real 18:03 Speaker 2: things. So we wanna be we we wanna talk about raw subjects. So, 18:07 Speaker 2: that was when Chad brought me to your house, and that's when I met you. I think I had said hi to you before. Yeah, yeah, 18:14 Speaker 0: yeah. Was the first- That's what it was after And, 18:17 Speaker 0: he's a big guy, so it's hard to like not notice. Will, he always had his dog with him. 18:22 Speaker 0: And his 18:23 Speaker 0: sponsor, who is now 1 of my best friends also is, 18:26 Speaker 0: asked me to sponsor him. He had 3 years and I was like, wow, I've never sponsored somebody that had 3 years already. But, anyways, he and I sat down at my house at my kitchen table. It was a Wednesday at 06:00 18:37 Speaker 0: and 18:38 Speaker 0: started reading the book and we just hit it off because we loved Alcoholics Anonymous. I mean, we would have these amazing 18:46 Speaker 0: conversations. 18:47 Speaker 0: We just had a passion for sobriety. 18:49 Speaker 0: And, 18:50 Speaker 0: I said, listen, it's 06:00 Wednesday, let's meet at my house every 18:55 Speaker 0: Wednesday at 06:00 and let's read this book cover to cover. So I said, let's read it, let's talk about it, let's just, and that's how it started. That was like the very beginning of, 19:05 Speaker 0: what spawned from that. And, 19:07 Speaker 0: soon after he's okay, now he calls me, can I bring, you know, 1 of my sponsees that was Will, then it was me, 19:13 Speaker 0: Will and Chad sitting at the house and we were sitting there and then it would be another guy chat about another guy, then another guy? And there's 5 guys in my living room, then 19:22 Speaker 0: COVID hit, COVID hit and 19:25 Speaker 0: all the meetings were shut down. And so that meeting grew 19:29 Speaker 0: very quickly to what do we have? 30? Yeah, I mean, in your house. Until 19:34 Speaker 0: then unless they got pregnant and then you're like, dude. 19:38 Speaker 0: Like your COVID, like my house turned into a huge 19:41 Speaker 0: Alcoholics Anonymous meeting Wednesday at 6PM. 19:44 Speaker 0: And we would try, try to read the book. We'd get like a page in, then just all these rad 19:50 Speaker 0: conversations 19:50 Speaker 0: would stem from that. About 30 guys were sitting in my living room because alcoholics anonymous was shut down. Everything was shut down. And then my wife got pregnant and she didn't want a bunch of people in my house, as you can imagine. And I kind got sick of it too. So we moved it to a church, 20:06 Speaker 0: which cash were 70 plus. So just from 1, my wife relapsing 20:11 Speaker 0: to 20:12 Speaker 0: sitting down with a sponsor to another guy, then another guy. And then it just turned into a meeting 70 20:18 Speaker 0: plus 20:19 Speaker 0: from that whole thing. So that's what happens by my wife relapsing. 20:24 Speaker 0: Now after a lot of the meetings, 1 of the things where Will and I, our friendship started to blossom was, we're both into fitness and health and, 20:32 Speaker 0: we've ran different, different types of supplements for a long time. And we'd always talk about it. Hey man, what about this? Have you tried this? And we'll, we'll, always have it. He always had a small little supplement thing that he was doing. 20:45 Speaker 0: But we would talk about them too, like, and we would like, what if you tried this and this? And a lot of the times when we would talk about certain guys that he liked, I'm like, I watched that guy too. And like, it just was such a connection. And we'd sit there after the meeting and talk forever. 20:58 Speaker 0: Ultra running shoes are all about space. 21:01 Speaker 0: The space to go further, to feel better, to do something you never thought possible. 21:06 Speaker 0: And this space starts with Ultra Fit. Unlike traditional running shoes, Ultra Fit gives toes more room to move naturally, 21:14 Speaker 0: so every step is strong, balanced, 21:16 Speaker 0: and comfortable. Whatever you're lacing up for, stay out there with Ultra. 21:21 Speaker 0: Shop now at ultrarunning.com. 21:23 Speaker 0: That's altrarunning.com. 21:28 Speaker 1: The perfect lunch combo. 21:31 Speaker 1: That 1st bite of your favorite sub, followed by ice cold Pepsi. Add a couple of friends, and now that's next level. Suddenly, the laughs get louder, the stories keep flowing, and the food tastes better because Pepsi brings out more flavor, more fun, and more of the moment. Food deserves Pepsi. Grab a Pepsi 0 Sugar today. 21:52 Speaker 0: And, you know, just super passionate about it. And that was just the beginning 21:56 Speaker 0: of a friendship. It was 21:58 Speaker 0: Alcoholics Anonymous was the base of it, but it just stemmed through. 22:03 Speaker 0: All of our friends kind of came from that meeting. Was good, solid dudes that were really chasing sobriety. They were really like living that life of, you know, doing what they needed to do. Like, it just was a strong group. Yeah. Fitness works into that really well because like, 22:17 Speaker 2: if you're getting sober and now you have all this angst and energy, right? And you're a male, like, what do you want to do? Well, lift weights. Yeah. That helps. 22:26 Speaker 2: That helps a lot. And that's, and, and it's just a, such a fast transition. 22:30 Speaker 2: Like, there's really nothing in this world besides drugs, alcohol, sex, driving fast, right? Those are really instant gratifications. 22:38 Speaker 2: Right? The next best thing, right, to like fast instant gratification Yeah. Is 22:44 Speaker 2: is exercise. 22:45 Speaker 2: Again, I mean, like, your body you see your body changing 22:48 Speaker 2: so fast if you just do it right. You eat right and and work out. We also, during COVID, 22:54 Speaker 2: me and a girlfriend at that time started a, like, a bootcamp company. Right? And doing 23:00 Speaker 2: bootcamps outside, it was called soul revive 23:03 Speaker 2: fitness and 23:05 Speaker 2: you would come and Alyssa and then a whole bunch of friends that really kept a big group together during COVID. 23:12 Speaker 2: And that was that big old box with all that shit in it, bro. You remember how heavy that was? And then I said, hell with it. You know what? I'm gonna buy a big chain and we're gonna chain it to a tree out here and make it look like the city box. Right? And then we thought I thought I was really sly. And then finally the city people, the sheriffs came and said, look, we know the boxes have been there. We're like, you know you guys are here, but we're about to start some other, like, activities. So you guys gotta go. 23:36 Speaker 2: Keep they they were actually cool about it. 23:39 Speaker 0: Then the plan It's funny. I could see your personality. Yeah. Yeah. Yeah. Do you well. 23:43 Speaker 0: It's still there bro. Is. Here's just a planner, 23:47 Speaker 0: you guys started that. And then, when it really like kind of started to take off, I think we're, you know, now we're like good friends and we've been friends for probably years. 23:56 Speaker 0: COVID hits, COVID goes for years. Right. And, as mortgages were doing well and then they started to slow down and I started to get into the fitness, 24:05 Speaker 0: on social media thing, 24:07 Speaker 0: we were trying to do stuff like I would keep going, Hey man, let's do this video and like, let's go, let's go downtown. 24:13 Speaker 0: Let's film ourselves like down on HB. This is a true story. And 24:17 Speaker 0: like, we'll talk to people like they come up to us back, like tell us about health. Like what's a good healthy diet? And it was like, absolutely not. 24:25 Speaker 0: No 24:26 Speaker 0: chance. No. 24:28 Speaker 0: Like people will love it. And then like, and then like, I'm like, okay, well, it wasn't not going to do that. Then I just started 24:34 Speaker 0: doing my own thing. Then I started my fitness channel, but I did start to, like, I wanted to interview him because he's freaking smart as hell and he's into the same stuff. So I did an interview 24:44 Speaker 0: of with him 1st in your garage, 24:47 Speaker 0: which we really, which 24:49 Speaker 0: was a gym that you was training at. Like, we did it on human growth hormone and 24:55 Speaker 0: MK-six 77. 24:56 Speaker 0: And we talked about it for probably like 15 minutes. Was interviewing him, but like, that was real, the real start 25:03 Speaker 0: of the podcast because 25:05 Speaker 0: I mean, well before it had been nourished and what it became, but we started there. The 2nd 1 was we were out in my backyard. We were talking about some different compounds and 25:14 Speaker 0: I had the camera, but we had mics and like that was that. 25:19 Speaker 0: And then my channel started to grow really well. My fitness channel took off and like, it just started to evolve and, and do really well. Now, when that was growing, I was selling a carnivore diet plan because that's what I'm, that's my diet. 25:33 Speaker 0: My, the people would ask me, well, what type of supplements do you take? Because everyone wants to take what you're taking. And then what, you know, can you help me get them? Well, I would get my supplements from Will. And so basically we said, 25:45 Speaker 0: Hey man, so why don't you, if, why don't I talk to him about it? Like, why don't you give me this at a price? I'll put a margin on it, sell them to my people. And then that's how it started. We just started 25:56 Speaker 2: selling a lot. Yeah, we did until it was like, okay, 25:59 Speaker 2: the Mar the price that I'm giving you is not enough because now I need to hire somebody and there's packaging expenses and all this stuff, and so I need to raise my prices. And then 26:10 Speaker 0: we just say, you know what? They're like- respect with that. Yeah. Not the only brother. You were always really good. I don't 26:17 Speaker 0: didn't know you were I don't know how much money. All I did, knowing about, like, what you got things for was 26:23 Speaker 0: just like a typical, like, wholesale retail, I just doubled. You just doubled. Even I was giving you clue if it was good or bad. Right. That's all I knew. Yeah. And then, but, yeah, he came. He's like, hey, man. I'm not making enough money. We're selling a lot. I'm like, yeah. Alright. Let's renegotiate. 26:36 Speaker 2: And then we did we said, okay. You know what? Shit. You wanna just do this together? And the good thing is is we we are both not greedy. It also helps coming from 26:44 Speaker 2: coming from a broken life 26:47 Speaker 2: because you're pretty damn grateful for everything that you have or get. And so we're like I mean, both of us said, we're not greedy. Like, my I was always raised my uncle, who's pretty successful, is always like, alright. You just gotta work hard to get 51% of every company. I didn't even know. I thought that that had to be. Somebody had to be a majority owner. 27:08 Speaker 2: But I said, I don't really want to do that. I don't wanna fight with you over a percent. I don't wanna fight with you about anything. Like, that's that is important to us is Yeah. Is be just generous to each other. So we said we went and met with an accountant, 27:21 Speaker 2: and said, can we be, like, 50 50 partners? And she said, damn, of course. Oh. 0, didn't even know that. Okay. Yeah. But and then we just said, yeah, everything is just split. Who cares? I think probably at that time that was you taking more of a hit. 27:36 Speaker 2: But so the but that was good. And you're like, you just rolled off your back. No big deal. So good. I'll take it. No problem. So That's important in regards to 27:44 Speaker 0: business and friendship. 27:46 Speaker 0: A lot of people will say don't do it. I think that does stand firm for a lot of people. 27:51 Speaker 0: If you can show respect and bend sometimes and hold steady sometimes if it's really important, I think that's where we both show that respect. Can tell certain times when I'm kind of not in agreement, but like, you're like, I can tell you're leaning towards that. I'm like, okay, cool. And vice versa, you know, that if like certain things, I'm like, no dude, trust me. I don't want to do that. And there's a respect. And I think if any, any, any 28:12 Speaker 0: business owners that are friends or family can just stick with that holding true to integrity. Like sometimes you gotta let go like what you want and like bend for your, your partner. 28:23 Speaker 0: If we can keep that, it's going to always 28:25 Speaker 0: be respectful. And there's 28:27 Speaker 2: and there has I mean, we we do it is tough. Friends and family and business is I 28:33 Speaker 2: think that we have a God 28:36 Speaker 2: blessed, 28:37 Speaker 2: lucky 28:38 Speaker 2: dynamic 28:39 Speaker 2: where So radical. Yeah. Yeah. We are opposites. And so like Opposites. 28:43 Speaker 2: We will never get into a point where I think that this is where a lot of businesses, 28:47 Speaker 2: relationships 28:48 Speaker 2: have trouble. Like, I'm doing more in like and actually, why are you even here? 28:53 Speaker 2: You know what I'm saying? They go, why is my partner even How can I get him? Well, like, yeah. What what do and and if he's gone, 29:00 Speaker 2: do we really skip a beat? No. Yeah. 29:02 Speaker 2: If that were the case here, this whole thing would fall apart. Like, so JD does everything that he does, I cannot do and I will not do. 29:11 Speaker 2: Hey, Ray. Too bad. No matter what. Vice versa. I can't vice versa. It was like solidified by that conversation. What do you love? What do I love? And they're total opposites. Mhmm. And both are necessary components and we cannot do I can't do what you do. You can't do what I do. We need each other. And 29:28 Speaker 2: that There's is that respect. And there's respect and and also trust. Like, I know that you're good at what you do and I don't need to know. I don't need to be up in your business and micromanagement. Lot of times we don't even know what the hell is doing. Like dude, I just trust you. But trust you, so cool. Just do it. And same and vice versa. It's, 29:46 Speaker 0: the opposites attract again, so to speak is such a good way to say it because we are just so radically different and it works so well. 29:54 Speaker 0: I mean, it's been a blessing. How the podcast happened 29:57 Speaker 0: when we started the company, we started, I think 2025 in January, right around that. And it became an actual company and we were fiftyfifty. And like, I think by March 30:08 Speaker 0: we moved out of the garage, which we started in the garage. Like a lot of companies got our 1st place in Huntington Beach, small little dinky little office, just type of office, 30:17 Speaker 0: Will and I and another guy. 30:19 Speaker 0: Will and I flew up to 30:22 Speaker 0: Vegas to go to this conference to see if we were going to want to branch out and do some wholesale stuff. And we were walking around 30:29 Speaker 0: and just, you know, trying to find our way. We were a brand new company. 30:32 Speaker 0: But I said to him, I said, let's sit down and let's talk about a compound 30:37 Speaker 0: and let's just talk about it. And he's like, dude, I'm like, let's do a 10 minute bro. So we're like in the wind and 30:44 Speaker 0: my video camera's there. I think we had the video, the mic still, but like the lighting sucked because we were going out into the outside, which was light sucked, 30:53 Speaker 0: but it was still a good video. Like, that was the 1st 1 we dropped that. We got back, I kept saying, come on bro, this is going to help us sell products. So let's 31:01 Speaker 0: do another 1. Let's be unique. Let's so sit on every time like we do 1, let's do it in a different section of Huntington Beach because we're both from Huntington Beach. And so we did the 1st 1, 2nd 1 on in Huntington, the 3rd 1, 2nd section, but people were like, dude, I can't hear you. 31:17 Speaker 0: Also about the 3rd 1, I said, okay, I can't handle this with no organization. 31:22 Speaker 2: So 31:23 Speaker 2: this is what, how this is going to go. Please is, 31:27 Speaker 2: we're going to 1st say, explain the compound, right? 31:30 Speaker 0: Who 31:32 Speaker 2: should take it? Who shouldn't take it? Right. Dosages, 31:36 Speaker 2: men, 31:38 Speaker 2: women. Oh, and then like in what certain situations? So I said like, I want them, I want our talks to be structured like that. 31:46 Speaker 0: So I forgot about that because now I've been doing podcasts for a long time and I've had some people that want to know exactly what we're going to talk about. And like, Brandi's going to laugh at this because like, I don't think about it till I sit down. I just, I love talking to people and like, I can like really like get 32:01 Speaker 0: stuff out of people because I'm really curious, 32:04 Speaker 0: but like, it doesn't work well for a lot of people. 32:07 Speaker 2: Even she's like, no, I need to know like 7 days at a bounce, like what's the topic? I'm like, why? Nevermind. Yeah. Luckily, I just wanted to get at least so we didn't miss anything during the thing. Like the good thing is we could, 32:19 Speaker 0: we 32:20 Speaker 0: knew it. 32:21 Speaker 0: That is a great quality because 32:23 Speaker 0: I'm like, let's just sit down and figure it out. And he's like, we're not doing anything unless it's going to be quality. And I love that about him. And it's really why some of the stuff we do is, has the quality that it has. It's this guy right here because 32:37 Speaker 0: he won't put his name on anything that's not 32:40 Speaker 0: done well. And 32:42 Speaker 0: that's 1 of the rad things about it. Like me not seeing how important that was until now. I love that. It's just his foresight on a lot of things that he had put into place 32:54 Speaker 0: literally was some of the reason why the company just, just did well. I don't even know if you meant to like certain websites and stuff, but it was just amazing 33:02 Speaker 0: to, yeah, 33:03 Speaker 2: we definitely lucked out, definitely lucked out on making some, some right decisions early on. Yeah. Make some bumps and bruises and hits, 33:12 Speaker 0: but it's just that cohesiveness that like, and then when we'd sit down and do the podcast now, 33:17 Speaker 0: would stay at my home office and he would be at home. So now we're on the cameras 33:21 Speaker 0: and we'll, 33:23 Speaker 0: I've been on a camera for now years, 33:25 Speaker 0: so it doesn't faze me 1 bit. But when you don't do that, 33:29 Speaker 0: it's not normal because it's weird to see you. Like we can see ourselves right there, which is weird. Right? But Will would be like looking at himself as he's talking, he'd look now Will, I know him, so I don't get disrespected by this anyway. I've known him for a long time. When he 33:44 Speaker 0: would look at himself and I would be talking, he rolls his eyes kind of at himself because he doesn't like how he looks. 33:52 Speaker 0: When I'm talking, sat, it looked like he was rolling his eyes at me like he didn't agree with. And I'd be like, bro, you gotta stop doing that because I didn't, I wasn't offended. I was like, no, I get, I know why you're doing that. But like, you know I mean? Absolutely. I 34:04 Speaker 2: also, all of sudden my friends call me like, can you like not be writing emails while you're doing it? It looks like you're working the whole time. Look at himself. 34:12 Speaker 2: Because maybe I was, I don't know. But like on the computer, right? Like answering emails. I don't think I was. It just made it look like it because I wasn't, I maybe a little bit frenetic. 34:22 Speaker 0: Don't think 34:23 Speaker 0: was call. I don't think we made it a podcast yet. We were just doing that because we were trying to talk about different supplements. And then, I finally, because Mario, who now, 34:33 Speaker 0: is our editor, has edited every podcast. 34:36 Speaker 0: He, he, 34:38 Speaker 0: I said, Hey man, can we make this into a podcast? He said, I can do it easy. And I'm like, let's make this into a podcast. And like, it just, it just happened. 34:47 Speaker 0: I would have not planned to sit down and have a podcast 34:50 Speaker 0: and have 600,000 34:52 Speaker 0: viewers a month. Yep, not at all. And then we, we sat down and started talking and it was now it's a podcast and apparently people liked it and they were listening and like, dude, like if you look to the old stuff, oh my gosh, dude, it was like 2 guys, you had a white background. I was in my other house, my home office. We were talking and people seemed to love it for whatever reason. And it kept growing. And then all of a sudden we had hit like a 100,000 viewers 35:16 Speaker 0: and neither of us knew even knew what that meant. Like we were like, Oh, is that good? Mario was like, dude, are you kidding me? That's like, it doesn't happen for podcasts. Most fall like falter dude. Like you guys are like, and then we're like doing the research. I'm like, Oh shit. Like that's like the top 1% of podcasts, which what? And then now it just has keep it. So then we finally grew and kept in hearing like, like, let's make this legit. Yep. And then we decided, and then I think it really did like it really, 35:42 Speaker 2: and never, 35:43 Speaker 2: yes, it, it upped our game. Like we, we upped our game and ensure up the viewership and made it a lot easier for people to see. Yeah. Watch and want to watch. Yeah. Let me try and we're going to continue to do that 1 because now 35:55 Speaker 0: I have kind of adopted that to not as much as you, but adopted the fact that if we're going to do it, it needs to be done well. Another thing that I love about just our partnership and friendship 36:06 Speaker 0: also is when we sat down 36:09 Speaker 0: to 36:10 Speaker 0: think about the company, this was before, I think we had 1 employee at the time. We were kind of talking about this and we said, listen, like, you know, if this does well, we would like to like pay them over what they generally would make in the market. We would like to like help. Yeah. If there's any employee that's ever going to need help, we're going to help them. 36:26 Speaker 0: And we both carried that same thing. We've, it's been a blessing because we've been able to at times, and it's like, we both shared that. Absolutely. We definitely did. And we definitely, 36:36 Speaker 2: we like to think, and I know we are 36:38 Speaker 2: backing that up. 36:40 Speaker 2: You will, he'll send me some tickets. He does the social media, so he gets all the outreach, right? He's the face. So he'll send me every once in a while, a text, like a screenshot from, 36:50 Speaker 2: from somebody who it's like somebody, a friend of somebody who said like, Hey, I have this family 36:56 Speaker 2: who has their dad has cancer and is going through hard times. 37:01 Speaker 2: JD would be like, is it, can we give them 1000 dollars? 37:04 Speaker 2: And the answer is always say, of course, right away. Yeah. So that's good. Like you guys don't see that, but that, yes, that happens all the time. Of course, shit. Yes. Yeah. It 37:15 Speaker 2: only, 37:16 Speaker 2: everything only works if you just, if you give it away, it'd be great to go about it. Know? You know, keep that mutual respect like we talked about. Now it's like, 37:24 Speaker 0: it's crazy because, and I talk about it a lot because, 37:27 Speaker 0: I 37:28 Speaker 0: don't know if I've asked you this, but I'm actually curious. 37:31 Speaker 0: So I'm the social media guy and I'm always thinking about how do I make it better? How do I make it better? How do I make it better? And with 37:38 Speaker 0: social media and where it's at and how they 37:42 Speaker 0: kind of flag you for this. I mean, I've got flagged for fasting posts where they ding my account and like we've had to navigate around certain things just because of that stuff. 37:54 Speaker 0: But in regards to just being able to grow 37:58 Speaker 2: and now we have, what do we have? 14? I always say 14. I right? I think I think we have maybe have a couple more, but whatever 15, 15, 38:06 Speaker 0: 16 employees that 38:08 Speaker 0: we, 38:10 Speaker 0: they pay their, their, their bills with our company, you know? And, 38:15 Speaker 0: and it's like, I'm on vacation and thinking 38:18 Speaker 0: being with my family and sometimes having a hard time putting down my brain and not kind of wanting to be here. And it's not because I not, I don't want to be with my family is because I care about the fact that like we have these employees and I have a hard time setting my 38:34 Speaker 0: business 38:35 Speaker 0: brain off. Do you have that same thing? Like when you go on vacation with your girl, are you going to have a hard time shutting Well, of course. Yes. Yes, definitely. But it also helps that when I do that, when I do go on vacation, you all say, Hey, 38:47 Speaker 2: don't just, 38:48 Speaker 2: we got it. Yeah. So don't hire the right people. That's yeah. Hiring the right people. That's, that's just somebody 38:54 Speaker 2: said 38:55 Speaker 2: this, you told me the quote, right? It's like, you have a job, if you have a business 38:58 Speaker 2: that you can't just leave for 2 weeks, you don't have a company, you have a job. 39:04 Speaker 2: So the goal has been to not, the goal is to do, you know, build something. We're still working at it. Right. But we're getting, but I can leave for 2 weeks comfortably. 39:11 Speaker 2: Like I was a little, yeah, 39:13 Speaker 2: stressed out, making sure at least I do my part 39:16 Speaker 2: to prepare you all. 39:18 Speaker 2: But it's, 39:20 Speaker 2: it is having employees. Absolutely. 39:23 Speaker 2: I think there's a lot of pride in that. Like, look, we went out and created jobs 39:27 Speaker 2: and are giving people a better life than they would have had without it. That's 39:32 Speaker 2: really cool, but it also, a great motivation to stay sober. People ask me, you know, I don't go to 5 meetings anymore a week. Right? And I, and I've, I still, 39:42 Speaker 2: I've kind of slacking on the program portion, 39:45 Speaker 2: and not to say anybody who's new out there, you should you should don't slack on the program portion. But 39:49 Speaker 2: it is a huge it's a huge motivating factor to 39:54 Speaker 2: stay sober and to keep going Yeah. 39:57 Speaker 0: Because of all these people who depend on me. Yeah. You know? Huge. Yeah. And you and it would all just be really bad, but I care about them a lot. Yeah. I want to keep that going. Both of us didn't come into this totally green. Like, you know, I was the branch manager of a mortgage company for years and Will has 40:13 Speaker 0: done ran a gym, like a huge gym. I also ran 40:17 Speaker 2: when I started, I started a company when I was 21. Oh yeah. Double majored in business and criminal justice, by the way. And I started a company, 40:26 Speaker 2: about, shoot, I I think, I graduated college, 40:29 Speaker 2: started an internship, like, 4 days later, did that for 3 months, completed that, and then they offered me a job. And I said, you know what? I wanna make more money and try to do something my own. But my internship was as a probation officer 40:41 Speaker 2: and also in the house arrest division of that city. So I went out and then started my own, like, house arrest company. 40:49 Speaker 2: So and we had those SCRM bracelets, the secure continuous remote alcohol monitors. 40:54 Speaker 2: So I would put bracelets on people, but that company ended up 40:58 Speaker 2: selling it and do doing well. That's- Shooting all your profit. Yes. So the problem is- 41:04 Speaker 2: It wasn't sober yet. It worked, but I wasn't sober yet. Then this, once I had some money in my pocket and 41:11 Speaker 2: with no, 41:12 Speaker 2: not armed 41:13 Speaker 2: with any defense against my condition, started burning it down, but ended up selling it. 41:20 Speaker 2: I was always been good at building things up, but not, it's like the maintaining, 41:24 Speaker 2: right? Staying at you when things are boring. Right? That's not what I do well at. But 41:30 Speaker 2: so I had some, I sure learned what not to do and learn what some of what to do, but I had some experience and I had some like, look, if I set my mind to something, I can do it. I can't be scared. I'm not scared of that. Yeah. 41:42 Speaker 2: Also what people don't realize is like, yeah, we started this podcast, but people always ask, oh, what should I do for a career? That's 41:50 Speaker 2: a hard decision to 41:53 Speaker 0: Ultra running shoes are all about space. 41:55 Speaker 0: The space to go further, 41:57 Speaker 0: to feel better, to do something you never thought possible. And this space starts with Ultra Fit. Unlike traditional running shoes, Ultra Fit gives toes more room to move naturally, 42:09 Speaker 0: so every step is strong, balanced, 42:11 Speaker 0: and comfortable. 42:12 Speaker 0: Whatever you're lacing up for, stay out there with Ultra. Shop now at ultrarunning.com. 42:18 Speaker 0: That's altrarunning.com. 42:23 Speaker 1: The perfect lunch combo. 42:25 Speaker 1: That 1st bite of your favorite sub, followed by ice cold Pepsi. Add a couple of friends, and now that's next level. Suddenly, the laughs get louder, the stories keep flowing, and the food tastes better because Pepsi brings out more flavor, more fun, and more of the moment. Food deserves Pepsi. Grab a Pepsi 0 Sugar today. 42:46 Speaker 2: Yeah. I'm just gonna you know what? I'm gonna do this for a career. So right now, I'm a start here. It's hard to stay on that path. Right? Yeah. You figure out you're good at something 42:53 Speaker 2: only after you're really good at it. And you've, I just looked back and went, I guess the last 10 years of my life I've been dedicated to supplements. 43:01 Speaker 2: Yeah. That's an odd coincidence. Didn't really mean to do that. It's just how it happened. But only after those 10 years of- You're a student of your craft always. 43:09 Speaker 0: Always. You're you're really good at. You he will study and study and study and, like, be as, like, a whiz at what he's doing. Yeah. Yes. And the knowledge is out there. 43:19 Speaker 2: You know, just read. Read, kids. 43:22 Speaker 2: It's 43:23 Speaker 2: not that hard read, read books. You are always reading. 43:26 Speaker 0: But we did, but we both had that, that experience of at least 43:30 Speaker 0: running a company. 43:32 Speaker 0: What I had learned 43:33 Speaker 0: very vividly, 43:35 Speaker 0: was 43:36 Speaker 0: 1 bad apple 43:38 Speaker 0: could ruin the entire batch. Like I ran, I ran a team of salesmen that were 50 deep 43:42 Speaker 0: and literally I'd seen it firsthand. 43:45 Speaker 0: 1 dude talking 43:47 Speaker 0: shit to the floor spread to 5 and then so on. And I learned that really quickly that I needed to cut that sucker off when I saw it, if that talks it. And, 43:57 Speaker 0: so 1 of the things I think we've just done so well, I mean, our company has a 71% 44:02 Speaker 0: return ratio, which is unheard of. And the reason I think that that that's the case is because we spend, we do hire the right people. 44:10 Speaker 0: Like our job, the people that work here are 44:14 Speaker 0: amazing freaking humans. 44:16 Speaker 0: Like they're just good hearted there. They have a heart to serve. They're not in it for themselves. 44:22 Speaker 0: They are in it as a whole, as a whole to 44:26 Speaker 0: cohesively help the message of what we do. 44:29 Speaker 0: And that's rare. Yeah. Is rare. And that is very true. Rare. And those who have not been like that are not here any longer. You get some bad apples that look like they're nice and red and they look good. And then you're like, dude, that sucker was sour. Yep, yep, yep. 44:46 Speaker 2: It's also yeah, we, and we took the stance of customer I don't know. I've worked for companies, I've been parts of companies where, like, 44:53 Speaker 2: they've just said they've treated customers poorly just based on, oh, well, that's what the, that's what it says right here. So sorry, I'm not helping you. Right? And I just said, look, as long as we can we just treat everybody with, common sense and common decency? Yep. You know? So we do that. We are extremely good to all of the customers. Yeah. At a massive detriment But to that's fine. Don't care. It's important. Nobody's gonna say that like we're 45:18 Speaker 0: we're assholes. And if they do, then they probably call everybody an asshole. I got a question for you. So I ask this a lot on my personal podcast. I'm really intrigued by it. You are a guy that started your own company, 45:28 Speaker 0: very young. You obviously have the intelligence, so that's important. But 45:33 Speaker 0: do you feel that 45:35 Speaker 0: entrepreneurs 45:36 Speaker 0: are born or do you believe somebody can be cultivated and grow into that? I think it's a mix of both. There I don't have, this is 45:45 Speaker 2: We have asked this. You've asked me this and I already know, but I still don't, I've, I've, I've thought on both sides of this, but like 45:52 Speaker 2: you see 45:54 Speaker 2: that, 45:55 Speaker 2: I mean, there are certain people just everybody's got different personalities. 45:58 Speaker 2: Sorry, some people are born a little bit more scared. It takes it takes balls to be an entrepreneur. 46:04 Speaker 2: I think that's the biggest attribute. 46:06 Speaker 2: Jumping into the unknown. Yeah. And the confidence to know that you could survive, like that you can stack up against the world. And so it takes some talent. Like in sorry, a lot of that's God given. 46:17 Speaker 2: But then but but it can be but you can also be learned. Like, look at all these people who these people, 46:23 Speaker 2: kids 46:25 Speaker 2: of entrepreneurs. 46:26 Speaker 2: If you probably look at the rates of them being entrepreneurs, my guess would be a little bit higher. But if you were raised with a good family, I see it in my own family. My aunt and uncle 46:36 Speaker 2: were great quality people and high powered. They were both extremely smart and they 46:42 Speaker 2: raised their kids well and all 3 of them became 46:45 Speaker 0: entrepreneurs. 46:46 Speaker 2: Right? Because they were taught, they were taught like, you can do this. 46:49 Speaker 2: Can't, and this is just what you do. Right? People who's born poor, nothing when their parents say, 46:54 Speaker 2: yeah, you're you'll never you're never gonna amount to anything. You probably shouldn't graduate high school. Like, they're not gonna graduate high school. Yeah. And they're probably not gonna be successful. But then again, you have somebody in the ghetto, the worst of the worst, right? Comes from nothing. Then everybody's told him that he sucks 47:09 Speaker 2: and he's just risen. So watch me sucker. Yeah. It's a mindset. It's a mindset. It's a mindset, but it also, this is the nature nurture argument. Know I'm saying? And I just think that there's no, 47:21 Speaker 0: there has to be a, it's a, got a little bit of a head start with the fact that you're born in an entrepreneur family, but like the dude that's born in Condon doesn't have anything. 47:29 Speaker 0: He can rise above it and his mindset. Watch me. I can do it. He can do anything. I think, I think that, I think that we are worth anything that we want, but, we are blinded by 47:38 Speaker 0: that fear and that being comfortable and 47:42 Speaker 0: everybody likes being comfortable, but when they can break out of that comfortable 47:46 Speaker 0: section of their brain, 47:49 Speaker 0: the world is infinite. Like you can do whatever you want. Like we 47:53 Speaker 0: have, 47:54 Speaker 0: you know, some companies that are successful, 47:57 Speaker 0: but, and people see that. And I've probably 47:59 Speaker 0: heard this too. Be nice. Well, it is nice. But what also was must be nice, you should say is the 17 hour workdays that we were doing in the very beginning, 48:09 Speaker 0: like, you know, like here every Saturday and Sunday and stuff too, because it was a lot of work, but then 48:16 Speaker 2: you don't have to work every Saturday and Sunday because you've, yeah. But to work in it, then it must be nice for you to go to the beach and do not work hard. Yeah. 48:24 Speaker 0: Yeah. 48:27 Speaker 2: There's always behind everybody, there's 48:31 Speaker 2: always a whole bunch of hard work that no 1 ever sees. Right? You don't see the late nights and and constant 48:38 Speaker 2: work and discipline 48:39 Speaker 2: and failing over and over and over and finally 48:42 Speaker 2: succeeding a little bit. 48:44 Speaker 0: Nobody ever sees that stuff. I think it's important to know who you are, what I've learned in business and just, you know, like the things that we've done. And, 48:52 Speaker 0: it's so important to just really know who you are because if you can articulate who you are and you're, you're better 48:58 Speaker 0: said 49:00 Speaker 0: your principles, 49:01 Speaker 0: if you can hold to your principles, 49:03 Speaker 0: you will attract the right people. 49:06 Speaker 0: If a business doesn't have 49:09 Speaker 0: a grip on what they stand for, which I think most don't, 49:14 Speaker 0: they have a hard 49:15 Speaker 0: time why we've done well, I think even with this podcast and some of the businesses is because 49:21 Speaker 0: we've held true to our principles, 49:24 Speaker 2: our morals, and that stuff is non negotiable and that attracts the same type of people. Absolutely. Talk to any marketing company. The 1st thing they ask you is like, tell us what your story is. Tell us what your principles are, what you stand behind. Right? There's a reason. Tell us, tell us a story. Right? Yeah. We have, 49:39 Speaker 2: yeah, we have that and we have personality 3 in spades and 49:44 Speaker 2: yeah. And it works for some reason, but it works. 49:48 Speaker 0: Most of are covered in tattoos and a lot of us are sober, but we all got that personality. I agree, man. So, that was a 49:55 Speaker 0: little bit different. Will has to get on out because he's going to spend some time with his family before he leaves for Prague. 50:02 Speaker 0: But we wanted to do that a little bit different. Hope you guys liked it. If you didn't, you can not listen. I mean, and watch next week because we'll continue to put out, 50:12 Speaker 0: better and better stuff because that's what we try to do and, 50:16 Speaker 0: what we had agreed 50:17 Speaker 0: on in the beginning more. We really to solidify this recently is everything that we do, we're gonna, it's gonna be a premium. We're gonna do our best to make it better and better and better and better. And that's what you're going to get with anything that Will and I do in our family do together. So that's pretty cool. You want to take us on home? Anything you got? Here's 1 last thought, as you were saying, last thing, you know, in 50:39 Speaker 2: our program, right to stay sober, we, 50:43 Speaker 2: well, my sponsor and most people's sponsors gave you an extra, gave me an exercise like, 50:47 Speaker 2: write this list of 50:49 Speaker 2: the qualities 50:50 Speaker 2: attributes of the ideal woman that you want to, 50:53 Speaker 2: you want to marry or be with forever. Right? 50:56 Speaker 2: And the whole point of that exercise is not 50:59 Speaker 2: so I can walk around with this checklist looking for girls. You fail. 51:02 Speaker 2: But yeah. Because then you fail immediately. But the point is then, okay, all of those things now, 51:08 Speaker 2: let's fix all those things about yourself. 51:10 Speaker 2: Boom. And like you said, right, if you don't know who you are, you don't know who you stand for, how the hell are you gonna find or attract anybody or anything to you? And so the 1st thing is, is that is get your own house in order and your own priorities and get yourself 51:25 Speaker 0: absolutely good with what of you, with you. There's that just puts something on my head that was cool about the story that I have about him. So there was a, I don't remember the exact situation, but so I'll keep it kind of vague, but like there was somebody that we overpaid or something like that. He sat down to my office and we talked about it. 51:42 Speaker 0: And I said, well, like without flinch, I said, well, we need to let them know. 51:46 Speaker 0: And he said, I already did. 51:48 Speaker 0: Yeah. That's 51:51 Speaker 0: why we keep this worked so well because I 51:54 Speaker 0: said without flinch and he said, without flinch, I already did. And I'm like, that's a freaking love you bro. Yeah. Because we weren't, we're not going to bid on our integrity for money. It was a mistake of us. Like we, we kind of said, Hey, I think you guys made a mistake 52:05 Speaker 2: and it was a valuable 1. And then I 52:07 Speaker 2: figured out that maybe 52:09 Speaker 2: there is a possibility. This is our mistake. I just wanted to tell you. 52:14 Speaker 2: And here is why, and I don't really care who's right or wrong, but I don't, but I wanna be honest and so we can actually just get to the bottom of this. Boom. That's it. 52:21 Speaker 2: That's the only important thing that matters. Shit. Yeah. So, so absolutely saying like admitting when, when, when you are wrong is a great attribute to have in a relationship. Was just talking to my girlfriend last night about that. Know, it's so annoying to talk to somebody who can't, 52:37 Speaker 0: wrong. Oh my God. Yeah. Oh, you know it all. Okay, cool. Right. Well, there's a lot of people in our, our industry that like seem to think that they do. And I always tell people, listen, if you have, if you're dealing with somebody that tells you, they know, 52:48 Speaker 0: find somebody else because they don't know, they think, you know, like there's no definitive 52:53 Speaker 0: life is not black or white without a doubt. It's, it's gray. 52:56 Speaker 0: There's a lot of things that move, but, cool man. Well, I'm excited. That was fun. Well, we took many more minutes than I expected, but, it's a cool story. 53:05 Speaker 0: That's our story and there's a lot of people that want to know and I hope that you guys enjoyed it. 53:11 Speaker 0: God has had his hand on this company 53:13 Speaker 0: since day 1 and has directed Will and I's path. I mean, we could go through 10 to 20 different things where we're like, should we do this? And then boom, it's a sign that said, you know, feel this way. We're like, woah, that was weird. Happens all the time. So, 53:27 Speaker 0: I always say there was a bigger picture out there foreman and, I don't know what it is yet, but like now we sit down with people that we respect and doctors and like you to learn from them. 53:38 Speaker 2: I was cool if you let it be, That's cool. That's cool. If you let it be. Yep. It's fun. People will be people. 53:43 Speaker 0: 5 53:44 Speaker 0: People will 53:52 Speaker 2: Every day is not a great day to just show up anyway. 53:56 Speaker 0: The What's other ones we got? Got, you want to be successful? Do successful people do. 54:01 Speaker 0: We got all kinds of 1 liners, man. Yes. Oh yes, we do. But anyway. Cool. Guys, he was, he's going to be gone on this drops. 54:51 Speaker 2: Like, let's have a conversation. Absolutely. Absolutely. Yeah. For sure. My girlfriend was sitting there just enamored by it. And I hope she's would watch that. I would watch that today. But 54:59 Speaker 2: she's great. Yeah. I think so we would have philosophy, maybe maybe we had the it's home I mean, homeopathy 55:05 Speaker 2: or whatever. But when JD is referred to, he met with somebody and they asked him 4 hours about his life and like wish doctors would do it. This is who she's talking about. But her how they how she treats you is basically she gives you gives you the, it's like a kind of like a flu vaccine, but just a super micro dose. So whatever the problem might be, 55:24 Speaker 2: it's like a snake char, like a snake charmer, right? They purposely inject themselves 55:29 Speaker 2: with the venom micro dose. So they build their tolerance up and 55:33 Speaker 0: her that's, that is the basis of what her medicine is. Yeah. But the part that it was really stood out to me, because I didn't end up taking that stuff that she'd gave me and it wasn't because I didn't trust it. I'd gone a different direction, but what I love about that opened my eyes and I was really not that biggest fan of Western medicine. And, that's just my stance, 55:53 Speaker 0: but it really drove it home when I sat with her because like, I had no idea what to expect. She sat with me for 4 hours, 56:00 Speaker 0: 4, 56:01 Speaker 0: asking me about my life and digging into who I was as a human. And I was like, Woah, she got to know me. And that's not doctors wouldn't spend 4 hours, but get to little know your clients, 56:13 Speaker 0: dude. Here's some pills. Yeah. 56:15 Speaker 0: Yeah, 56:16 Speaker 0: it is. But I don't know, we're thinking about having her on there. So again, the point of that is like, we will have anybody that's intriguing and they don't have to agree with us because that's not, we don't have a problem with disagreeing with anybody. If it's something that you would be interested in and we would agree, shoot us a DM on 1 of the outlets that we have and we'd be happy to look into that for you guys. Other than that, let's get Will out of here. He's got a family to get to. My phone's ringing already, yelling at me right now. Can hear it. 56:43 Speaker 0: We'll catch you next time, you guys. We love you. Bye.